Sep05

LinkedIn and the Six Degrees of Kevin Bacon

People often ask how LinkedIn can be used to connect to the right business they need to be communicating with. They wrestle with how focused they need to be, who they should add or should they be accepting connection requests from strangers.

Sep05

Should we post company content on our personal social media?

Many people have been asked by their employers in the past to support the company via social media. While I think this is a reasonable request on principle it becomes tricky when you’re dealing with peoples personal Facebook accounts that have pictures of their children on or private content. These can be hidden by privacy settings but then you find yourself having to impose rules on employees that start to fall very squarely in the realms of their personal lives.

Sep05

How do I know my business social media is working?

How do I know my business social media is working?

Many small businesses have opted to run their own social media campaigns because of the costs of outsourcing simply isn’t warranted by the size of the company. The problem many of them face is, how to know if what they are doing is being effective.

 

Aug31

Social Media and Small Businesses – Tough Decisions

Many small businesses are unsure when considering social media marketing. They know how popular it is, and they know they would like to do more. But the reality is that their current social media pages are the equivalent of that wild west town with tumbleweed blowing through. They may have tried advertising, paying the platform to promote them and even in some cases buying followers; but all with the same result….. no added value to the business.

Aug16

Life after A levels

Well done to everyone who got their A level results today!

Although you may have a university place waiting for you. There are also other options including work with training or Apprenticeships. Years ago, Apprenticeships were seen as the option for those who were not academically gifted. This is not true today.

 

May08

Should you fear GDPR?

GDPR has been striking fear into marketers and boardrooms alike, but what is it? Should you fear it? How can you be ready for it?

GDPR is bringing data protection into the 21st century. It stands for General Data Protection Regulation and it comes into force on 25 May 2018. That’s less than a month away. 

May01

Benefits of Employee Wellfare

Categories // Leadership & Management, Business Development

Studies show that “happy” employees are 12% more productive in the workplace.

Apr25

Why is Apprenticeship uptake dropping?

Categories // Marketing and Communication

The government has recently announced figures for the number of Apprenticeships starts. Between August 2017 – January 2018 there has been a 24% decrease in starts over the same point the previous year.

 

This has coincided with the introduction of the Apprenticeship levy, but is this the reason?

 

The levy was brought in to improve the countries skills by increasing the number of apprenticeships to 3 million by 2020.

 

Lots of Changes

 

Along with the levy there has also been other changes to Apprenticeships, these include the new apprenticeships standards,  the launch of the Institute of Apprenticeships and digital accounts to pay for apprenticeships.

 

Apr20

91% increase in ransomeware attempts

Categories // Digital Technology Centre, Business Operations, Marketing and Communication

Surveys are showing that more and more Criminals are launching even more online attacks on businesses than ever before!

Among the surveys cited was one by Corero Network Security, which recorded a 91% increase in ransom attempts between the first and third quarters of last year.

Apr19

Cybercrime on the increase

Categories // Business Operations

The increase in cybercrime has been in the news a lot this week. Whether it is from organised crime or sovereign states, the National Cyber Security Centre (NCSC) has warned of increasing attacks on both organisations and individuals.

 

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